1. Understand the need
Consider your users’ needs and assess where there may be increasing demand.
Conduct a series of focus groups with your users to understand their needs and what your service should offer to meet these.
Consider whether your service is going to be broad or focused.
2. Build out the modules
Map out the learning journey.
You can use existing content that you have. It will need to be reframed in the context of your new strategies.
Identify what these strategies are, practise these strategies, and articulate how to apply these strategies.
3. Work with a digital partner
Source a digital partner if you do not have the necessary expertise in-house.
Maintain open and transparent communication with your partner through shared design boards such as Miro, and platforms for shared documentation that you can both use to ensure that the versions you’re working on are always up-to-date.
Have complete transparency and ensure you hold weekly meetings to touch base.
4. Conduct user-centred workshops
Present the research you have done to your digital partners and focus on building personas, user journeys, and understanding acquisition. As a result, your digital partner can help you to prioritise functionalities.
5. Consider out of the box solutions
You or your agency can consider out of the box solutions.
Make sure that the software is easy for both your users and your team to use.
Consider your timeline and how this may impact the solution you’re choosing.
6. Conduct user testing
Present a prototype of your service to a group of users who are representative of your stakeholder groups.
Feed the outcomes of that testing into iterating the design of the platform.
This is also important to see how the modules work for user learning.
7. Quality assure your platform
Go through the preview version of the site to understand and draw out any final tweaks that need to be made.
8. Soft launch your product
Gather feedback from 1:1 touchpoints with users.
Gather feedback from other teams or other close partners.
Feed this back into your continuous work.
Many thanks to Skills Builder Partnership for contributing this recipe.
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